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The Aesthetic Guide Mar/Apr 2019 Issue
 
The Aesthetic Channel cover
Our March/April 2019 issue of The Aesthetic Guide is now live. This issue focuses on the scientific and technological innovations driving advancements in topical skincare, transdermal delivery devices and energy-based skin treatments, so it is only fitting that we call it the Spring Skin edition. In addition, check out the practice management insights for real-world marketing and business initiatives you can draw on for your own practice, as well as the Talent & Techniques column where Dr. Sabine Zenker shares her nonsurgical combination approach to achieving the “4 Rs” of facial rejuvenation.
 
Skin Treatments
 
The future of skincare lies in personalized therapies
image description here Following the cue of the medical arena as a whole, the medical aesthetic and dermatology fields are inexorably turning towards progressive, all-inclusive therapies. This approach combines various integrative clinical techniques that address the patient’s complete well-being, including adjunctive skincare regimens.

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Treating the Spectrum of Skin Types
image description here Patients with darker skin types request the same energy-based solutions everyone else does, but not all of these treatments suit all Fitzpatrick skin types. Therefore, it is up to the physician to choose – and use – technology wisely.

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Beauty is skin deep
image description here In medical aesthetics, transdermal devices, or penetration enhancers, that use microneedles, rollers, dermoelectroporation and other novel modalities offer practitioners an efficient and minimally invasive technique to penetrate the skin barrier. But while practitioners have eagerly embraced these products and devices, few therapeutic or regulatory standards exist.

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Practice Management Insights
 
How to promote your skincare business
image description here Promoting skincare in your cosmetic practice includes many benefits to you and your patients, including serving as a new revenue stream that could account for 10% to 25% of your total revenues and convenience for your patients. Discover tips to maximize your skincare business.

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Talent & Techniques
 
A nonsurgical combination approach to achieve the “4 Rs” of facial rejuvenation
image description here Medical aesthetic interventions to delay facial aging and improve the cosmetic features of a face require individual, sophisticated and safe solutions for the most natural and harmonious results. In this issue’s Talent & Techniques column, Dr. Sabine Zenker shares her nonsurgical combination approach to achieve the “4 Rs” of facial rejuvenation.

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Events & Education
 
New laser focused educational symposium announced
image description here Based on attendee demand, The Aesthetic Show 2019 will offer a new, Advanced Laser Techniques and Applications symposium as part of its pre-show program on Thursday, July 11, at the Wynn Resort in Las Vegas.

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Trending on The Aesthetic Channel
 
The Aesthetic Academy to debut in Dallas
Millennials and the Instagram consult
Navigating the sexual revolution of aesthetics
 
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