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July 12, 2019
 
Six-figure sales event
image description here Every hour spent on consultations is time that could be spent on treating patients and generating profit. Many practices spend countless office hours to close as many leads as possible, so optimizing the closing ratio should be a big priority for motivated business owners. So, how do you get there without letting integrity and valuable patient-practitioner relationships slide?

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Position your practice to appeal to multiple generations
image description here As practice management consultants specializing in the aesthetic and cosmetic arena, we know you have different generations of patients visiting your office than ever before. Learn how to strategically market your practice to appeal to a spectrum of demographics.

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How to avoid seasonal highs and lows
image description here Does it seem like it is getting more difficult, and a lot more expensive, to consistently attract new cosmetic patients to your practice? Seasonal changes can keep you super busy for a couple of months and then do a 180 the next month. And, just when you think you've got it figured out, the unpredictable and inconsistent revenue roller coaster continues. So, what can you do to keep your revenues consistent and ensure you have more certainty every month?

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DIGITAL EDITION
Check out the July/August issue of The Aesthetic Guide featuring:
 • The regenerative revolution
 • Generational aesthetics
 • Women in aesthetics: Tess Mauricio, M.D.
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We want to hear from you!
 
Have comments or questions about the eNewsletter? Contact us!
The Aesthetic Guide and The Aesthetic Channel editor, Erin Velardo at erin.velardo@ubm.com
 
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