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In this ISSUE

Video: Healthcare Robotics — Meet Your Personal Health Companion

Closing Pharma's Digital Divide

Video: Consumerism's Role in Pharma Pricing

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Top Story
Trump Pricing Plan Outlines Rule Changes
After months of expectations and repeated delays, President Trump formally announced his strategy for making prescription medicines more affordable and accessible in the U.S. Jill Wechslers reports
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Calendar
/ May 23: Artificial Intelligence for Drug Discovery /
Cambridge, MA
/ June 5–7: Pharmaceutical Compliance Congress Canada /
Toronto, Canada
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Deloitte's 2018 Life Sciences Accounting & Financial Reporting Update
How can life sciences companies keep pace with emerging accounting and financial reporting challenges? Learn about new accounting standards for revenue recognition, leases, and definition of a business and existing rules for R&D, acquisitions and divestitures, income taxes and more. Our ninth annual report also includes interpretive guidance to help you address these challenges.
Download now
Special Feature
Pharm Exec's Brands of the Year: Promises and Challenges
In its 12th annual feature, Pharm Exec profiles a new round of biopharma products that are making waves in five key areas in healthcare and R&D
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Generation Z is bringing a new pool of qualified and skilled candidates to the pharmaceutical industry. How will you ensure they engage and grow with your company? With a full-service loyalty provider, implementing an employee engagement program is simple. Work with a partner that can design and implement an effective program, one that understands the desires and motivation of Gen Z.
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Global
Big Pharma & Japan's Aging Population: Opening the Door for US Pharma
Innovations in Big Data will have a lasting impact on care and present an opportunity for U.S. pharmaceutical companies, writes Nobuko Kobayashi.
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/ June 13–14: Connected Devices in Life Sciences /
Boston, MA
/ June 14: GTN Bootcamp for Bioscience Companies /
San Francisco, CA
/ June 19–20: Rare Disease Innovation Summit /
Boston, MA
/ June 21–22: Disruptive Downstream Technologies /
San Diego, CA
/ August 14–15: Publication Planning 2018 /
Philadelphia, PA
/ August 15–16: Reimbursement and Access 2018 /
Philadelphia, PA
/ August 20–22: Transparency and Aggregate Spend 2018 /
Washington, DA, PA
/ October 15–17: 28th Annual Sharing Conference: Compliance /
National Harbor, MD
/ November 13–14: Commercial Data Insights 2018 /
Philadelphia, PA
/ November 13–14: Due Diligence for Life Sciences M&A, Partnerships and Divestitures /
Philadelphia, PA
/ November 14–15: Compliant Patient Support Programs Summit /
Chicago, IL
/ November 14–15: 5th Annual Global Compliance Congress for Life Sciences /
London, UK
/ November 15–16: Bio/Pharma Compliance Congress on Non-Promotional Activities /
Philadelphia, PA
/ December 4–5: Managed Markets Compliance Congress 2018 /
Philadelphia, PA
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Do you know an Emerging Pharma Leader?
Nominate a colleague with impressive leadership and career intentions — even yourself! — for Pharmaceutical Executive's 2018 Emerging Pharma Leaders Awards.
Submit your nomination today!
Global
China's In Vitro Diagnostic Market 2018
Jin Zhang identifies the major domestic companies in China's IVD industry
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The world is larger than you think - Don't get lost
Cultural insight the key to doing business in a globalized world. Become a global business insider with Pharma Reports, a series of PDF-format reports detailing the latest market conditions and opportunities in more than 10 countries.
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Call for Nominations
Pharm Exec's Emerging Pharma Leaders 2018
Pharm Exec is preparing its annual spotlight on the industry's new generation of pharma leaders. Nominate a colleague or yourself for as a 2018 Emerging Pharma Leaders
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Industry update
// Astellas announced that Bernhardt G. Zeiher, M.D., F.C.C.P., F.A.C.P. was promoted to Chief Medical Officer. Zeiher will continue serving as President of Development, while also overseeing all other functions of Astellas' Medical and Development organization. // Immatics (Houston, TX) announced the appointment of Stephen Eck, M.D., Ph.D. as Chief Medical Officer.// ORIC Pharmaceuticals (San Francisco, CA) appointed Jacob Chacko, M.D. as Chief Executive Officer. Rich Heyman, Ph.D., who has been serving as the interim CEO, will become Chairman of the ORIC Board of Directors. The current Chairman, Peter Svennilson, will remain on the board. // Nurix (San Francisco, CA) appointed Dr. Nancy Pryer as Chief Development Officer. // Stephanie Noviello, M.D., M.P.H. joined Motif Bio (New York, BY) as Vice President, Clinical Development.// AMAG Pharmaceuticals (Waltham, MA) appointed J. Alan Butcher as Executive Vice President and Chief Business Officer. //
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Don't let your campaign fall apart
Strategic product management is the glue holding an operation together. This Pharmaceutical Executive handbook is your go-to guide for effective and profitable product management.
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Marketing
Attribution: Mission-Critical for Digital Marketing Measurement
Digital attribution models have transformed the way e-commerce companies measure and optimize ad spend. So why have medical marketers been slow to adopt them, asks Kevin Troyanos
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Patient Engagement in Clinical Trials
Thursday, May 17, 2018 at 11am EDT | 8am PDT | 4pm BST | 5pm CEST
Register now
Audio
The Pharm Exec Podcast: Tim Sullivan, Apellis
The Pharm Exec podcast talks to Tim Sullivan of Apellis Pharmaceuticals for an inside look at what it takes to be the CFO of a development-stage biotech company
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Capturing The Attention of Investors: How to create a compelling value story
On Demand
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Q&A
Ann Aerts, Novartis Foundation
Dr. Ann Aerts talks to Pharm Exec about the Novartis Foundation initiatives to help with cardiovascular complications, hypertension, and other diseases in low- and middle-income countries
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