Pharmaceutical Executive Digest:
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  Pharmaceutical Executive Europe  E-News
 
February 9, 2010

IN THIS ISSUE
Market Research
Information to Patients
Emergency Contraception



cover
Reinventing the Market Research Function
What are the new value drivers for effective market research? We talk to two experts More...
cover
The European Information-to-Patients Conundrum
Are we any closer to working it all out? More...
cover
French Company’s Emergency Contraception Breakthrough
Revisit our interview with Dr Erin Gainer, CEO of HRA Pharma, as the company’s ellaOne emergency contraception looks set to revolutionize the market. More...
 
Also in this week’s issue:
Wyeth Purchase Boots Pfizer Profits
Another Boost for Vaccines
A Bio View of Outsourcing
Who’s On the Move in Pharma?

Survey

This week we asked...

Do you think the US efforts to reform healthcare are


Good for pharma 19%
Bad for pharma 38%
Doomed to failure 24%
The right idea 19%

You can now follow us on Twitter atTwitter.com/pharmexecdigi

Talk to us:
jupton@advanstar.com

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jgray@advanstar.com

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