Pharmaceutical Executive Digest:
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Pharmaceutical Executive Europe  E-News  
 
 
 
 
 
 
Survey
We asked...
We asked 72 executives, “If you’re planning to enter the emerging markets over the next 3 years, what will your primary entry strategy be?”


Adapt portfolio 17%
License products with an emerging market company 17%
Joint venture with another company 17%
Combination of above 36%
No plans to enter emerging markets 8%
Other 5%

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Talk to us:
editor@pharmexeceurope.com

Advertise with us: jgray@advanstar.com


May 26,2010
This week…
Blockbusters — Alive and Well
Jacky Law reveals that news of the blockbuster’s death has been greatly exaggerated. More...
EU — A Call for Too Much Transparency?
The latest developments from the office of the European Ombudsman are analysed by Reflector. More...
Starting Out with Social Media
With social media, the job of the pharma marketer is now to get people talking — and to listen to what they’re saying. More...
Market Access in France
A 360-degree view is necessary to understand the changing influences in France’s newly regionalized health service structure.More...
Also in the news…
Patient Cliff Pushes Pharma to the Brink
Irish Pharma Backs ‘Innovation Island’
Who’s On the Move in Pharma?

 
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