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June 28, 2012 | ISSUE NUMBER 257 VOL 8

Oncology
Changing the Face of Cancer
Patients who live for many years following a cancer diagnosis will likely require additional support and a whole new kind of follow-up care ...Read more

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Featured Whitepaper: Ross Enterprise
Steps to Removing Barriers to Rapid Growth
Sponsored By: Ross Enterprise / CDC Software
When moving into the commercialization phase, many basic business applications tend to quickly reach their limitations. Forward thinking manufacturers address these key business processes and requirements early on, in order to minimize growing pains while keeping up with exponential increases in production and federal regulations.

Special Feature
The Pharma Top 20s
What were the Top 20 Global Pharma Products for 2011? What were the Top 20 Global Therapy Areas? The Top Corporations by US Prescriptions? Find out in our Pharma Top 20s slide show ...Read More

Global
Putting the Real Emerging Market Lessons into Practise
The days when the emerging markets could be viewed as places to be colonized and exploited are long gone. Some big business companies have begun to understand that and pharma would do well to take a leaf out of their books, writes Nick Stephens ...Read More

Digital Pharma
Can Social Media Give Big Pharma Back its Reputation?
Industry's ability to master the external environment depends on making the 140-character shorthand of the Twitter generation its own
...Read more

Video
This Week's Episode of Pharma Four
Roche announces that it will close its Nutley, NJ facility and lay off 1,000, Lisa Henderson reports from the DIA annual meeting and a limited Europe investment in R&D
...Read more

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Sales Mobility: Where's the ROI?
Live Webcast: Wednesday, July 18, 2012 from 12:00 PM EDT
Register Free at www.pharmexec.com/salesmobility

// Ross Ullman has joined Boehringer Ingelheim's US operations as executive director, marketing for its consumer healthcare division. // Compas, Inc. has promoted Greg Thomas, formerly Financial Team Leader, to Financial Supervisor. In this role, Thomas will serve as an in-house expert on the Supplier Partner payment process across all channels. // AbelsonTaylor has hired Phyllis Stellato as a senior digital media planner and Fleurette Ella as an MRL (medical-regulatory-legal) moderator.

July 12–13: CBI's Bio/Pharmaceutical and Medical Device National Account Management Summit
Arlington, VA


Augusts 14–16: 6th Annual Forum on Sunshine and Aggregate Spend
Washington, DC


October 17–18: 2nd Annual Global Transparency Reporting Congress
Amsterdam, The Netherlands

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Utilization of Rasch Measurement Models for Assessing Validity: A Mixed Methods Approach
On-Demand Webcast
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