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13 August, 2013
The Case for Content Marketing
Reaching skittish consumers through objective, story-driven information is digital marketing's hottest ticket. But applying this consumer phenomenon in Big Pharma presents some unique challenges, writes Peter Houston ...Read more
Roche Dives into the Medicines Patent Pool
Roche has announced a partnership with the UN-backed Medicines Patent Pool (MPP) to provide its drug valganciclovir, better known in the developed world as Valcyte, in 138 countries for a reduced price ... Read more
Balancing Transparency with Data Protection
Pulina Whitaker outlines the European data protection implications of pharma transparency reporting obligations ... Read more
Read the Pharm Exec Global Digest Compliance Special
In this month’s issue: Pharma and the UK Bribery Act: Two Years On; Transparency and Data Protection: A Delicate Balance; Compliance’s Place in the C-Suite; Five Compliance Questions to Ask Yourself; and much more ... Read more
PharmExec Releases New eBook: The Best of the Successful Product Manager's Handbook Volume II
In the second volume of this four-volume set from the pages of Pharmaceutical Executive,
learn to think outside the box to meet both timeless and newly emerging obstacles to success ... Read more

Products/Services Profiles
Sciformix
SciVigilance – Pharmacovigilance in a box
Scivigilance provides the powerful combination of streamlined processes, domain expertise and robust technology that integrates disparate data and enables the seamless flow, collection processing and analysis of data.  Scivigilance delivers significant time and cost savings, efficiency and compliance gains, all while delivering the highest quality outcomes. Read More
Also in this issue
Meet Pharm Exec's 2013 Emerging Pharma Leaders
Prescription for Growth: Embrace a Niche
Succinctly Shire: An Interview with Shire CEO Flemming Ornskov