Special Feature
The Changing Face of Patient Advocacy
Advocacy organizations and individual patients are getting more involved in every facet of the healthcare system, from drug R&D, to federal and state policy all fueled by the hour-to-hour passion of living with a disease...Read more
Leadership
Pharm Exec’s Emerging Pharma Leaders 2014 — Nominate Now
It's time for you to tell us who you think should receive Pharm Exec's 2014 Emerging Pharma Leadership Award. Read more for details of how to nominate a colleague — or yourself....Read more
Are your sales reps getting the most from your mobile technology? Read this  interview with a ZS expert to learn if your company's mobile applications are keeping up with the industry.
Healthcare
Love Potion #9: The Hypoactive Sexual Desire Disorder Pipeline
New products in development for women distressed by a lack of sexual desire and satisfying sexual experiences are causing a stir, but not for the reasons one might expect ...Read more
Regulatory
PCORI Initiatives May Support More Drug Comparisons
The Patient-Centered Outcomes Research Institute (PCORI) is launching new programs that are expected to encourage more analysis of the effectiveness of specific drugs and medical products, while also building infrastructure that could support clinical research on biopharmaceutical products ...Read more
Capitalizing on Virtual Environments in a Rapidly Changing Pharmaceutical Marketplace
The Digital Pharma Revolution has not only arrived, it’s thriving! Today’s leading pharmacos are adopting virtual environments as part of their training and marketing strategies Virtual environments provide a rich, interactive online space conducive to learning, collaborating and networking. Discover how this powerful new channel has helped Pharma brand managers, trainers, physicians and KOLs alike.  Download this whitepaper and sharpen your digital Pharma strategy for 2014!
Global
Read the Pharm Exec Global Digest Sales & Marketing Special
Face-to-face meetings in the digital age; Is it the end of the road for the American Rx salesperson; the iPad’s future as a sales and marketing tool in pharma ...Read more
eBook
Pharmaceutical Executive’s Digital Marketing Three eBook & Video Combo
Pharmaceutical Executive brings you the perfect combination of resources to increase your digital marketing IQ: an eBook with 10 must-read topics and more than four hours of in-depth video presentations by marketing experts Augustine Fou, Mike Moran and Mark Schaefer ...Read more
Overcoming the Life Sciences Content Conundrum in a Multichannel World
Live Webcast: 03/05/2014 at 10:00 AM GMT
Register Free at: www.pharmexec.com/multichannel
Outlook
Pharm Exec’s Annual Industry Outlook 2014
For Big Pharma, the merits of strategic focus and operational discipline are more important than ever. As our annual industry outlook confirms, it’s time to be decisive — muddling through is so ‘yesterday’ ...Read more
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