Special Feature
Pharm Exec’s Brand of the Year
Pharm Exec's Brand of the Year recipients for 2014 are a mainstay treatment for multiple sclerosis, and — lest we be accused of being safely predictable — we also focus on clinical and marketing achievement for an orphan-status rare disease drug ...Read more
Special Feature
Brands of Yesteryear: Where Are They Now?
Pharm Exec's Brand of the Year selections from the last few years are still alive and kicking, although some have aged more gracefully than others. Ben Comer checks back in with them to see how things are going, and looks for indicators about their future prospects
...Read more
M&As
Merger Mania: When the Music Stops
As expected, the PFE/AZ saga has just begun to play out, and as we listen to the music of mega-mergers once again, Clifford Kalb suspects that we will shortly be entering a transition where the tone will become a bit more hostile
...Read more
Keys to a successful diagnostic-therapeutic product launch
A companion diagnostic can be a true competitive differentiator for a therapeutic, and a coordinated launch approach is crucial to commercial success. Watch this
 video
to learn the key steps to a successful diagnostic-therapeutic product launch.
M&As
What’s Real in Deals
Pharm Exec recently retreated to Silicon Valley to consider the state of M&A with our thought leadership partner, Campbell Alliance, and 15 business development experts. Like everything in California, the Roundtable discussion was both insular and worldly, with a fine appreciation of how today's business performance targets keep moving ...Read more
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Events
Middle East Meltdown: Diabetes in the Arab Context
In the Arab countries of the Middle East, diabetes has become a major public health threat. Managing the condition from a patient and public policy perspective was the focus of a special session at the recent US-Arab Healthcare Summit held in New York ...Read more
Adam Smith Conferences’ Russian Pharmaceutical Forum
Fresh and innovative programme offers plenty of topics and themes to stimulate lively and constructive discussions. HEARover 100 expert speakers (Novartis, AstraZeneca, Pfizer, Teva, Stada, Takeda, Dr.Reddys), EXPERIENCE sessions sharing the best pharmaceutical practices (Generics vs Brands, Biogeneric Producers vs Biological Innovators, Patient Advocacy), LISTEN to special guest addresses (Multichannel Marketing Strategy) and GATHER inspirational ideas from executive debates (Distribution Strategy).
Date: June 17 - 19, 2014
Location: St.Petersburg, Russia
Venue: Corinthia St.Petersburg Hotel
Contact: Lyudmyla Durneva
+44 (0) 207 551 9065
Lyudmyla@adamsmithconferences.com
Website:
 www.adamsmithconferences.com/as2279PHEX
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