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January 28,
2010 | ISSUE NUMBER 133 VOL 8 |
Strategy
Novartis Names Jimenez CEO
Daniel Vasella’s tour of duty as both CEO and chairman of the board at Novartis has come to a close. The former chief executive is passing the torch to Jim Jimenez, but Vasella will keep his seat on the board.
Sales Force Management
AHF Puts Kibosh on Merck Rep Visits
AIDS treatment provider says the high price of Merck’s Isentress is limiting patient access. Merck says banning its reps is what limits access. While Mom and Dad are fighting, does the patient lose out?
Social Media
PatientsLikeMe Launches UCB-sponsored Site
All eyes are on PatientsLikeMe’s new epilepsy site. The social network is backed by UCB, but the pharma firm is taking a hands-off approach. Is this the future of pharma social media?

New & Noteworthy
Reinventing the Market Research Function
In a disruptive era of change, old-fashioned intuition still counts.
Global
Pharma and Haiti: Can Altruism Backfire?
Pharma companies are responding swiftly to the recent earthquake in Haiti with millions of dollars in cash and drugs. By January 15, the charitable alliance Partnership for Quality Medical Donations said a total of $15.5 million had been pledged by pharma and other healthcare companies.
Podcast
Pharma Unplugged #4—Give Until It Hurts
GAO reviews price hikes in branded drugs, FDA opens up to public, and pharma opens its wallet for Haiti. All on this week's Pharma Unplugged—Give Until It Hurts.
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China-Biotics hired Travis Cai as CFO.
// Novartis AG promoted Joe Jimenez to CEO and upped Jon Symonds to CFO. The company also appointed David Epstein head of the pharmaceutical division.
// TxCell appointed Miguel Forte as Chief Medical Officer.
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Feb 8–9, 2010 3rd Annual Clinical Trial Forecasting and Budgeting, Philadelphia, PA
Feb 23 –25, 2010 BIO-Windhover/Pharmaceutical Strategic Outlook, New York, NY
April 12–14, 2010 19th Annual Partnerships in Clinical Trials, Orlando FL
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In the wake of Republican Scott Brown’s win in the Massachusetts special Senate election, will a healthcare reform bill be approved in 2010? |
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