PharmRep Direct from the editors of Pharmaceutical Representative Visit www.PharmRep.com Today!

April 22, 2011 Issue 59 Vol. 2
www.pharmrep.com  
Contact Editor: Reid Paul
PharmRep Direct News

Forest Laboratories CEO in OIG's Crosshairs
Howard Solomon was no doubt surprised to receive notification from the Office of Inspector General that could exclude him from doing business with federal healthcare plans.
» MORE

Lives of Patients Keep Reps Off Life Support
Pharm Rep's sister conferencing unit explores the future of the US sales rep, including the implications of GSK's new value-based compensation model.
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MORE

Should Doctors Shoulder Healthcare Costs?
As the debate over rising costs rages on, physicians are doing their part to minimize the economic damage inflicted upon the patient.
» MORE

Big Pharma and Buyer's Remorse
According to an analysis by Burrill & Company, mergers and acquisitions have not improved Big Pharma pipelines
» MORE

PharmRep Direct Features

Hurdling Managed Care Challenges
Sales-force effectiveness in the managed-care market hinges upon team leaders standing up and taking the lead.
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Killer Apps for the iPad Crowd
10 reasons reps should get their heads in the cloud and the apps that will take them there.
» MORE

PhRMA Bets on a Dizzying Future
Can PhRMA's business model synch with industry's? A conversation with PhRMA’s John Castellani.
» MORE

 
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