PharmRep Direct from the editors of Pharmaceutical Representative Visit www.PharmRep.com Today!

October 15th , 2009 Issue 38 Vol. 11
www.pharmrep.com  
Contact Editor: Reid Paul
PharmRep Direct News

Jury Sides with Family in Paxil Birth Defect Case
GSK is being ordered to pay $2.5 million in restitution to a Pennsylvania family. The firm was accused of not doing enough to warn consumers that taking the antidepressant Paxil, while pregnant, could lead to birth defects.
» MORE

Sandoz and Shire settle Adderal XR Dispute
Sandoz Shire Pharmaceuticals announced that it would allow Sandoz to market a generic version of its blockbuster ADHD med Adderal XR if it can clear FDA. But that’s a big if.
» MORE

Roche Reasses Genetech Pay
There will be smaller salaries, but more stock options in the future according to Severin Schwan, Roche’s chief executive.
» MORE

Diabetes: A State-by-State Breakdown
Among Americans 30 and older, 13.7 percent of men and 11.9 percent of women have diabetes. Almost one-third of them have never received a diagnosis of the disease.
» MORE

PharmRep Direct Features

Action Amid Uncertainty: Preparing for Health Reform
As the health care reform debate continues to rage on Capitol Hill, pharma companies should be engaged in intense strategic planning for the future. Putting together a game plan now for the most likely reform scenarios will help companies to stay ahead of the curve.
» MORE

Biogeneric vs. Branded Drugs
When legislation allows the manufacture of biogenerics, who among manufacturers will win market share?
» MORE


 
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