August 22, 23, 24 2011  SOURCING opens on the 21st  Las Vegas and Mandalay Bay Convention Centers  MAGICONLINE.COM
MAGIC Seminar Series  Fashion Intelligence.  Best Practices.  Top Leaders
Register for MAGIC August 2011 to shop all the best fashion brands and access  30+ complimentary seminars covering industry insights, trends and innovations.  SPONSORED BY SHOP IGNITOR. http://www.shopigniter.com/    Keynote Speakers include:  Rebecca Minkoff  - Uri Minkoff, CEO    Ebay Fashion  - Miriam Lahage, General Manager    Saks Fifth Avenue  - Eric Jennings, VP Fashion Director Men's,  Home & Gifts  - Sunny Diego, VP DMM Men's Private Brands    SPANX  - Laurie Ann Goldman, CEO    AVON  - Gary Ross, VP of the Global Non-Beauty Supply Chain    U .S. Department of Commerce  - Francisco J. Sanchez, Under Secretary of Commerce for International Trade
SEMINAR highlights  Sunday - August 21, 2011  WELCOME NEW STORES: THE ABCíS OF THE SHOW FLOOR  8:00 AM ñ LAS VEGAS CONVENTION CENTER ñ NORTH HALL ñ WWDMAGIC BUYERSíSUITE ñ BOOTH #80605  All the insider information needed to ensure a successful buying experience, including show  floor layout, day-to-day scheduling and time maximization tips, buying advice and a review  of MAGIC events.  Speakers:  Mercedes Gonzales, Director, Global Purchasing Companies    DRIVING FOOTWEAR BUSINESS SUCCESS ñ MEET THE EXPERTS  3:30 PM ñ LAS VEGAS CONVENTION CENTER ñ SOUTH HALL ñ ROOM S231  Get industry insider insight on best practices, visual merchandising, marketing, social media  strategies and more.  PANELISTS:  Tarek Hassan, Owner, The Tannery  Joe Salzano, The Clarks Companies  John Licata, Naturalizer  Lisa Gorlicki, The Tannery  Sydney Mitchell, Shoefly
Monday August 22, 2011  THE EVOLUTION OF SOCIAL ECOMMERCE ñ ITíS NOT JUST ABOUT FACEBOOK  9:30AM ñ LAS VEGAS CONVENTION CENTER ñ SOUTH HALL ñ ROOM S231  Social eCommerce has quickly evolved, and brands and fashion companies looking to  leverage this new channel are closely watching their competition to learn from successes  and failures. Join ShopIgniterís Chief Product Officer to learn how social eCommerce  no longer just means a store in Facebook, rather is comprised of social merchandising,  marketing and metrics. During this session weíll share:  The evolution of social eCommerce from Facebook stores and social widgets.  Definition of the three pillars of social eCommerce.  Case studies highlighting success by embracing this comprehensive approach  to Social eCommerce.  Speakers:  Alan Wizemann, Founder and Chief Product Officer, ShopIgniter
The New Retail: How Technology Innovations are Changing Fashion Forever  11:30 AM ñ LAS VEGAS CONVENTION CENTER ñ SOUTH HALL ñ ROOM S230  An up-close-and-personal perspective on Internet and technology innovations across  mobile, local and social commerce - and how changes to the way we shop and pay  might affect the fashion industry.  Speaker:  Miriam Lahage, General Manager, eBay Fashion    Saks Fifth Avenue: Reviewing New Design Talent  1:00 PM Las Vegas Convention Center - SOUTH HALL - ROOM S230  An exclusive look inside Saks Fifth Avenue's global designer selection process and the  growing importance of their luxury private label brands as well as insights on social  media and new marketing and retail concepts.  Speakers:  Eric Jennings, Vice President and Fashion Director Men's, Home & Gifts, Saks Fifth  Avenue  Katherine Stein, International Business Development/Sales Manager, SGS Consumer  Testing North America
5th Annual Apparel Sourcing Summit at MAGIC  3:30 PM Las Vegas Convention Center  A critical conversation for sourcing executives and managers spotlighting findings  from Apparel Magazine's Excellence in Sourcing Research Study conducted in  conjunction with Kurt Salmon. Panel discussion will be followed by a networking  reception. Please click here to RSVP. http://apparel.edgl.com/2011-apparel-sourcing-summit  Panelists:  Megan Weiner, Senior Consultant, Kurt Salmon  Tony Ward, Partner, Kurt Salmon  Bryan Riviere, Head of Global Sourcing and Manufacturing, Lululemon Athletica  Judy Gnaedig, Director, Strategic Projects Fashion, Lectra  Bryan Eshelman, SVP Operations, Charming Shoppes    Fashion's Women of Power: Taking an Idea to Market and Going Global  4:00 PM Las Vegas Convention Center  Shared by SPANX chief executive officer, a first-person account of the ideas and  strategies used to take a company from a small, single-based product category to a  major global brand.  Keynote speaker:  Laurie Ann Goldman, CEO, SPANX
Tuesday August 23, 2011  EMERGING TECHNOLOGY- E-TAILING/ MARKETING AND SOCIAL COMMERCE  8:00 AM Las Vegas Convention Centerñ SOUTH HALL ñ S231  A special session focusing on the hottest trends in technology and easy steps to begin  integrating them into wholesale and retail footwear business strategy.  Speakers:  Amy Lanigan, VP Client Strategy, Fluid Inc.  Gary Shar, CEO/Founder, issay.com  Katie Colleton, Product Marketing Manager, shoes.tv  Moderator:  Macala Wright-Lee, CEO, Why This Way
SOCIAL TECHNOLOGIES, COMMERCE AND GAMES: THE EVOLUTION OF SOCIAL MEDIA  9:30 AM ñ MANDALAY BAY CONVENTION CENTER ñ BREAKERS L  Facebook, Twitter and Blogging are now pillars of a brandís online marketing strategy. Social  shopping, photo sharing, social gaming and cashless purchases with mobile devices are the  hottest trends among consumers internationally. How should your brand prepare to leverage  the next way of social technologies?  Panelists:  Macala Wright-Lee, CEO, Why This Way  Jon Fahrner, CEO, BumeBox  Rachelle Houde, Social Media Strategist, Agence Tuxedo  Alisa Gould-Simon, Director of Marketing & Communications, Pose    WHAT A BUYER WANTS FROM A YOUNG DESIGNER  12:00 PM ñ MANDALAY BAY CONVENTION CENTER ñ BREAKERS L  This workshop is geared toward helping young designers know exactly what they need  to know to reach out to buyers and sell their product. Some of the topics covered include  setting wholesale prices, when to ship, reaching out to retailers, term of the trade and the  basics of cut to order.  Speaker:  Mercedes Gonzalez, Director, Global Purchasing Group
Shopping 3.0: The Evolution of E-commerce  1:00 PM Las Vegas Convention Center - South Hall - Room S230  The story of RueLaLa.com, as well as CEO Ben Fischman's visions for the future of retail  and how e-commerce is revolutionizing the way retailers interact with customers.  Speaker:  Ben Fischman, CEO, RueLaLa.com    CEO PANEL - A JOURNEY - FROM RAGS TO RICHES!  2:30 PM ñ MANDALAY BAY CONVENTION CENTER ñ BREAKERS L  Creating, branding, funding, managing, and then ultimate success is what our panel of CEOís  will discuss.  SPEAKER:  Alicia Estrada, CEO, Stop Staring!  Steve Maiman, CEO, Stony Apparel  Tony Drockton, CEO, Hammit Los Angeles  MODERATOR:  Frances Harder, CEO, Fashion Business Incorporated
THE AFINGO FASHION FORUM  3:30 PM ñ LAS VEGAS CONVENTION CENTER ñ SOUTH HALL ñ ROOM S231  This event series connects AFINGOís online and offline brand experience by bringing  together thought leaders in the fashion industry and proving real world connection and  engagements. A group of industry professionals, including designers, production managers  and financiers, will discuss ways to transform a line into a thriving, sustainable business.  SPEAKERS:  Liza Deyrmenjan, Co-Founder & CEO, Afingo  Juan Pablo Velez, Textiles & Apparel Director, Proexport USA, The Columbian Government  Trade Bureau  Christina Anderson, Online Fashion Editor, Lucky  Brooke Hyden, Style Guru and Visual Merchandising Strategist, Zappos  Matteo Maniatty, Vice President of Sales, Original Penguin  Maryssa Miller, Vice President, eCommerce, Create The Group  *The 2-panel event will culminate in a complimentary cocktail reception.
HOW TO BUILD A FASHION BUSINESS ON EBAY AND GROW YOUR BRAND ON THE WORLDíS LARGEST MARKETPLACE  4:00 PM ñ LAS VEGAS CONVENTION CENTER ñ SOUTH HALL ñ ROOM S231  Through online, social, local and mobile technology innovations, eBay is evolving the way  customers shop the worldís largest selection of clothing, shoes and accessories, and  creating a more visual and compelling experience to help shoppers easily find their favorite  brands and designers and discover unparalleled value. eBayís Senior Director of Fashion will  share strategic and tactical insights on how to use the power of eBayís global reach of over  95 million active users and world-class technology to market your brand.  Speaker:  Nicolas Franchet, Senior Director, eBay Fashion    FOR A COMPLETE SEMINAR CALENDAR PLEASE CLICK HERE. http://www.magiconline.com
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