Brand of the Year
In our seventh review of the marketplace for drug innovation, Pharm Exec surveys the full range of existing innovations and selects the one brand with staying power in an era of mounting pressure to demonstrate real clinical differentiation and precedent-setting promotional leadership.

Annual Press Audit
For Big Pharma, reputation is king. Media and academic experts convene to survey the major press dailies in the US to discover how companies and the industry fared on key measures of social responsibility, community engagement, safety, ethics and integrity. Is the effort toward image enhancement and better messaging making a difference to key stakeholders and the public?