| 2015 e-Book Series |
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PHARMACEUTICAL EXECUTIVE E-BOOK SPONSORSHIP BENEFITS
With the e-Book sponsorship program, it is easy to deliver relevant content to a targeted, responsive audience. Your sponsorship will be supported with a continuous marketing campaign to our large audience of industry professionals. Our e-Book promotions—featuring a link to the e-Book—will include at least 3 dedicated e-mail blasts, plus banner ads on the Pharmaceutical Executive website, e-newsletters, and print/digital publications for at least 3 months.
All e-Book downloads require the user to enter their basic information. As a sponsor, you will receive a list of 100 high-quality leads containing those who have downloaded the e-Book as well as a targeted list of those who have downloaded your whitepaper, if applicable.
COMING IN OCTOBER
Changing Contours of Commercialization:
Impact of US Health Reform on Patients, Payers and Providers
Publish Date: October 2015
Ad Close Date: October 15, 2015
Key Topics:
| • | Phase-in of the 2010 Affordable Care Act: Five stages of pain and plenty |
| • | Pay for Performance and Shared Savings Programs – Implications for Pharma Marketers |
| • | How ACO models are driving physician and provider decision-making |
| • | Primer on policies and financial drivers impacting payer markets – MLR, MSSP, CMS etc. |
A FORMAT FOR EVERYONE
e-Books will be available for viewing in all web browsers
and all mobile devices. Click here to view a sample e-Book.