Mark Opperman has teamed up with Sheila Grosdidier to make the best-selling book on veterinary practice management even better! Written for active practice managers, veterinarians managing their practice, & graduating veterinarians, The Art of Veterinary Practice Management, 2nd Edition combines a wealth of insights and practical experience with outside-the-box, big-picture thinking. This isn't just any update. It packs a hundred pages more than the best-selling original! On top of more than 20 freshly written chapters, this includes: 11 checklists, permission forms, report cards, tracking sheets "Mystery Shopper" opposition research report Employee procedure manual Performance evaluations for 7 team positions... ...including all-new Social Media Coordinator! Phased training programs for team members Sample marketing letter for senior pet wellness Personnel file guidelines Individual employee contract How can so much be offered in a single book? That's Mark and Sheila's practice management guidance magic! IndustryMatter is your exclusive online resource for clinical, educational, marketing and management products from the award-winning publications and events of UBM Medica and partners. To learn more, go to industrymatter.com.