Dear Dr firstnamelastname,
I know you’re a former Veterinary Economics subscriber. And so I suspect you’re all about the business of smart veterinary practice. And I hope you’ll be all about our newest cocktail of veterinary goodness. (That would be Vetted: VetEc + VetMed, shaken, not stirred.)
This revolutionary 21st Century veterinary publication delivers the perfect intersection of cutting-edge medical information and practical communication and management advice. All finely tuned to address today’s veterinarians’ interests and information consumption habits.
Seriously. We researched it.
Veterinarians (whether they say so or not) are most likely to use business and communication information when it ties directly to the case on the table in front of them. So most of the time, Vetted does just that with business content like:
> 4 communication strategies (and every team member’s role) when you have an obese pet in your exam room
> All bark, no bite: Exclusive dvm360 data on dental care protocols and client education
> Overcoming client pushback on nutrition recommendations
> Product picks that take the pain out of pets’ senior years
But your colleagues also say they want to know about the most important trends affecting veterinary practice today. That’s why Vetted runs articles like:
> Pet owner 2.0: How they decide. And how to tip the scale in favor of pet health
> Is the gold standard the old standard of care?
> Here, take this case: A look at how veterinary practices are managing referrals
I can’t believe you would want to miss out on this great information. So I’d like to make you a special offer for a complimentary subscription to Vetted. Just confirm that you’d like it here. That’s right. Free.
But act soon. This special offer won’t last…
Sincerely,
Jessica Stariha
Audience Development Manager
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