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In this ISSUE

Becoming a Pharma Industry Leader

Improving the Link from Lab to Physician

Jay Galeota: A Better Way to Pharma

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TOP STORY
The Roots and Rise of Cell and Gene Therapy
Continued investment will mean new cures in a new decade, write Claire Marrazzo Greenwood and Matt Cabrey
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Keeping Oncologists Current Through the Power of Education
As new cancer treatment approaches evolve, it is more important than ever for oncologists to stay up to date. Online CME is a demonstrably effective option to obtain the latest information on how to achieve the best outcomes for patients.
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Technology
Engaging the New HCP in the Digital World
Amid the growth but still-cautious embrace of social media and other digital marketing channels, appealing to the younger physician requires a nuanced approach—mixing proven expertise with fresh ideas
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Break Free from Forecast Inaccuracy: How Machine Learning Can Drive Better Quality Commercial Forecasting
Thursday, February 20, 2020 at 11am EST | 8am PST | 4pm GMT | 5pm CET
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Market Pricing Dynamics for the Machine Learning Age
Are You Getting the Insights You Need?

Thursday, March 26, 2019 at 11am EDT |10am CDT |4pm BST |5pm CEST
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Calendar

/ March 8-11, 2020: Pharma Forum 2020 /
New York City, NY
/ March 30–31, 2020: 6th Edition Drug Pricing Transparency Congress /
Philadelphia, PA
/ March 31–April 2, 2020: eyeforpharma Barcelona 2020 /
Barcelona, Spain
/ April 20–22, 2020: Digital Health for Pharma /
Philadelphia, PA.
/ April 29–May 1, 2020: Pharmaceutical Compliance Congress (PCC) 2020 /
Washington, D.C.
/ June 14–18, 2020: DIA 2020 Global Annual Meeting /
Washington, D.C.
Industry update
//Having retired from her role as Chief Medical Officer and Global Head of Product Development at Roche, Sandra Horning joined the Board of Directors at Gilead. // Saama Technologies (Campbell, CA) recruited life science technology expert Jonathan Burr as Senior Vice President of Clinical Platform Strategy, and technology marketing leader Gregory T. Simpson as Vice President, Head of Marketing. // Biopharma product and portfolio strategy firm Prescient (London, UK) appointed Kevin Baruzzi as Managing Director of its newly opened Boston, MA office.
LEADERSHIP
Pharm Exec's Emerging Pharma Leaders 2020 — Call for Nominations
Join us in celebrating and honoring the up-and-coming leaders that are vital to the future of the pharmaceutical and biotech industry. Nominate a colleague or yourself for Pharm Exec's Emerging Pharma Leaders 2020
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The 5 Safes of Risk-Based Anonymization
Wednesday, February 26, 2020 at 10am EST | 9am CST | 3pm GMT | 4pm CET
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REGULATORY
The Risks and Rewards of Expedited Review
Jill Wechsler weighs new strategies to accelerate biomedical product development
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A Pathway to Competitiveness Through Innovation for Specialty and Generic Companies
The 505(b)(2) pathway may offer an attractive alternative for companies looking to differentiate their products and diversify their portfolios. With the right planning and strategy, it could increase the potential for strong sales and return on investment
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The Current and Future Impact of Artificial Intelligence (AI) on Pharmacovigilance
Tuesday, February 11, 2020 at 11am EST| 8am PST| 4pm GMT| 5pm CET
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Virtual, Decentralized, Site-less Trials… What Does it All Mean?
Thursday, March 12, 2020 at 11am EDT | 8am PDT | 3pm GMT | 4pm CET
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AUDIO
The Pharm Exec Podcast: Navigate Emerging Markets with Data Science
Pharm Exec speaks with Nigel Breakwell and Ben Randal, co-founders of Dot I/O Health, who talk about how they’re using data science in the health and life sciences industries to help clients navigate emerging markets
/Click here to listen/
 
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